Work

Copywriting

BrandingConcept DevelopmentCopywritingEventsExecutive Scripting

UKG Aspire

Attract registrants to an onsite and virtual annual customer conference
BrandingConcept DevelopmentCopywritingStrategyThought LeadershipVideo ScriptingWhite Papers

UKG

Build brand affinity for a leading provider of HR, payroll, and workforce management solutions
BrandingCopywritingLanguage Strategy

Rabin Martin

Relaunch a website that captures the unique breadth of a global health consultant group
BloggingBrandingCopywritingInterviewing

University of Vermont

Position a Master of Public Health program as an active force in research and thought leadership
BrandingCopywritingDirect MailNewsletters

Habitat for Humanity

Expand donor awareness of an iconic nonprofit’s international presence
BrandingConcept DevelopmentCopywritingProduct Descriptions

Koral

Create seasonal campaign concepts and ecommerce assets for a luxe activewear label
Copywriting

American Airlines

Develop online campaigns to entice shopper participation in a top airline’s loyalty program
BrandingCopywriting

Cartera | A Rakuten Company

Create brand positioning that conveys the niche expertise of a top loyalty program partner
BrandingCopywritingPrint Ads

United Airlines

Spread holiday travel joy and build passenger awareness of loyalty program shopping opportunities
Concept DevelopmentCopywritingDirect Mail

CARE

Welcome new donors and deepen affinity for an international humanitarian organization’s mission